Manoff, Richard K., 1926-2013 Social marketing : new imperative for public health / by Richard K. Manoff

Social marketing : new imperative for public health / by Richard K. Manoff . - xxa New York xxa-fimyyc Praeger yyc-fim, 1985 . - ix, 293 p. 24 cm
0030716772 brochado
Sociologia da comunicação
Sociologia da saúde
Marketing social
Saúde pública

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