Marketing management : analysis, planning, implementation, and control / Philip Kotler
Main Author Kotler, Philip, 1931- Language Inglês. Edition 9th ed Publication New Jersey : Prentice Hall, cop. 1997Description xl, 789, 50 p. : il. ; 26 cm Series The Prentice Hall International series in Marketing / Philip Kotler, series editor ISBN 0132435101 Subjects Marketing
Manuais de ensino superior
| Item type | Library | Location | Form | Call number | Status | Direct Acess | Date due | Fund | Barcode |
|---|---|---|---|---|---|---|---|---|---|
| Book | Biblioteca Mário Sottomayor Cardia | Sala de Leitura | E 1724 | Available | Fundo Geral | 89617 |
Contém anexos, índice de autores, índice de empresas/marcas e índice de assuntos
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