Gregory, Anne, 1953- Planning and managing public relations campaigns : a strategic approach / Anne Gregory

Planning and managing public relations campaigns : a strategic approach / Anne Gregory . - 5th ed . - xxa London xxa-fimyyc Kogan Page yyc-fim, cop. 2021 . - ix, 334 p. : il. 24 cm . - (PR in practice series) . - Tít. da 1 ed.: Planning and managing a public relations campaign
978-1-78966-320-4 brochado
Relações públicas
Gestão estratégica
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