Biblioteca da Faculdade de Ciências Sociais e Humanas da Universidade NOVA de Lisboa

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Princípios de marketing / Philip Kotler, Gary Armstrong; tradução Vera Whately; revisão técnica Roberto Meireles Pinheiro

Main Author Kotler, Philip, 1931- Coauthor Armstrong, Gary, 1943-, co-aut. Secondary Author Whately, Vera, trad. Pinheiro, Roberto Meireles, rev. Language Português; of original work, Inglês. Edition 7ª ed Publication Rio de Janeiro : LTC - Livros Técnicos e Científicos Editora, cop. 1999
 Description xvii, 527 p. : il. ; 28 cm ISBN 8521611692 Translation ofe Principles of Marketing Subjects Marketing
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Item type Library LocationForm Call number Status Direct Acess Date due Fund Barcode
Book Biblioteca Mário Sottomayor Cardia
Depósitos Depo Requests CA 1538 Available Fundo Geral 99131

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