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Marketing research / A. Parasuraman, Dhruv Grewal, R. Krishnan

Main Author Parasuraman, A. Coauthor Grewal, Dhruv, co-aut. Krishnan, R. (Ramu), 1948-, co-aut. Language Inglês. Edition 2nd ed Publication Boston : Houghton Mifflin Company, cop. 2007
Description xxii, 638 p. : muito il. ; 26 cm ISBN 9780618660636 Subjects Marketing
Manuais de ensino superior
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Item type Library LocationForm Call number Status Direct Acess Date due Fund Barcode
Book Biblioteca Mário Sottomayor Cardia
Obras de Referência CA REF 20 Consulta local Fundo Geral 77982

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